SAN JOSE, Calif. (KGO) — Unhealthy Bunny will take the stage inside Levi’s Stadium as Tremendous Bowl LX’s halftime performer – a transfer native followers are celebrating.
Eric Rivera is the proprietor of Puerto Rican Avenue Delicacies, a to-go restaurant primarily based in Oakland.
“We have been like, oh my God – all people began screaming,” Rivera stated.
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Simply final weekend, he hosted a watch celebration for a Unhealthy Bunny live performance.
“The factor bought out in like half-hour. And it was simply wonderful, folks from throughout, Salinas, Watsonville, I imply throughout,” Rivera stated. These in attendance included Tremendous Bowl champion Darryl Pollard.
Unhealthy Bunny simply wrapped up a tour in his house nation of Puerto Rico, and sings primarily in Spanish.
Unhealthy Bunny stated earlier this yr he would not tour within the U.S. as a result of concern over ICE raids.
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We spoke with San Jose State Affiliate Professor Shaun Fletcher, who stated the NFL’s aim is to draw probably the most followers.
“Nicely I spent just a few years working within the Nationwide Soccer League, and one factor that I do know – they worth much more than politics is income, and Unhealthy Bunny was the third most streamed artist globally final yr,” Fletcher stated. “And the NFL is about setting information, the halftime present for a variety of years has surpassed viewership even of the sport. And final yr, whilst controversial as Kendrick Lamar was, he set the all-time viewership report for a halftime present, surpassing Michael Jackson.”
Content material creators Alex and Jessica flew to Puerto Rico for a Unhealthy Bunny live performance. They documented their time for his or her 2.7 million followers.
“You see 80-year-olds, you see abuelitas, tias, you see folks with canes, you see youngsters – you actually see all people having fun with his music as a result of he makes music for everyone,” Alexander Batista stated. He described the set as a Broadway play.
On Monday, Levi’s Stadium posted a photograph of the plastic white chairs from Unhealthy Bunny’s album cowl – an emblem for household gatherings. His music is an ode to his folks and roots.
“The largest factor that drew me to him was his tradition and he at all times stood for Latinos, at all times stood for holding us collectively, our music, one in every of his newest albums are constructed round Spanish genres, reggaeton, salsa, all this stuff we grew up listening to, and all of the songs our mother and father grew up listening to,” Jessica Fuentes stated.
These followers say Unhealthy Bunny is placing Latinos on the most important stage potential.
“I am so excited for Latinos to really feel like that may be you at some point – that is what Unhealthy Bunny makes you’re feeling – so I’m so excited for the world to see our Latino tradition on the most important display,” Fuentes stated.
And it with regards to Tremendous Bowl weekend, Rivera will host one other watch celebration.
“I am able to shut down the restaurant for Unhealthy Bunny to return by and revel in what we’ve to supply,” River stated.
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